The Entrepreneurs' Committee, The Bengal Chamber of Commerce and Industry organized a webinar on "Design Thinking to Boost Entrepreneurship in the New Normal" on 3rd July 2020, Friday through Zoom Pro.

The objective of this webinar was to provide an insight on Design Thinking, which offers a flexible learning & solution driven framework and is needed in the entrepreneurial scenario of the new world. Skills such as innovation, problem-solving, experimentation and collaboration will ensure the entrepreneurs adaptability and growth in the changing world. Entrepreneurs can use design thinking to generate bold ideas. They can test their new ideas in the real world and continuously shape them into effective opportunities. Design thinking allows entrepreneurs to look at their venture through the eyes of their consumers and gives them more perspective and clarity to succeed in the new world.

The webinar was moderated by Mr. Meghdut Roy Chowdhury, Director, Global Operations, Techno India Group; Founder & Curator-in-Chief, Offbeat CCU and Vice-Chairperson, The Entrepreneurs' Committee, BCC&I.

Speakers at this event were:
▪  Ms. Khyati Shah, Independent Graphic Designer, Design Strategist & Visiting Faculty for Ecole Intuit Lab.
▪  Ms. Amrita Haldipur, Creative Marketing & Brand solution consultant, Co-founder of Think First Principles & Visiting Faculty for Ecole Intuit Lab.
▪  Ms. Madhu Agarwal Amodia, Head of Faculty at Ecole Intuit Lab, Kolkata.

Some topics discussed at the webinar were:
▪  Relooking at the current Entrepreneurship model.
▪  The future of Entrepreneurship.
▪  Relevance of Design Thinking.

The webinar was attended by 150+ delegates, the committee will organise more such webinars in future with similar novel topics.