The Bengal Chamber of Commerce and Industry organized an interactive session on PITCH PERFECT: THE ART OF VISUAL STORYTELLING on 20th December 2016 at ITC Room, The Chamber Premises. The interactive session was designed by Shri Arnab Pal Chowdhury, Director, Ambertree Consulting LLP who was also the sole faculty of this program.

The session started with the Welcome Address by Mr Bodhisattva Banerjee, Vice Chairman, Gargi Memorial Institute of Technology and Head - Institutes Taskforce, The Entrepreneur's Business Forum, The Bengal Chamber of Commerce and Industry. Mr Chowdhury spoke about the start-ups which had gone out and looked for funds successfully, and had mastered the art of storytelling. He also mentioned that designing a compelling and beautiful presentation can be daunting if you are not a designer. It is even more difficult to tell your start-up story properly, knowing you'll be going into an investor pitch, or standing in front of a room presenting for an important business meeting. In this session, the best ways to grab an investor's attention was discussed. The session concluded with a lively Q/A round for the interactive audience.